Want more images or videos?

Request additional images or videos from the seller

1 of 5

Cappiello, Original Alcohol Poster, Maurin Quina, Green Devil, Spirits, 1906

$4,484.14List Price

About the Item

Original Vintage Alcohol Poster for Maurin Quina dating from 1906 by Leonetto Cappiello. Artist: Leonetto Cappiello Title: Maurin Quina - Le Puy - France Date: 1906 Size: 44.9 x 60.6 in / 114 x 154 cm Printer : Imp. P. Vercasson & Cie., 43. rue de Lancry, Paris. Materials and Techniques: Colour lithograph on paper Linen backing: Yes Condition: A (Normally designates a poster in very good condition. Colours are fresh and there is very little or no paper loss. Any imperfections are marginal and unnoticeable). Additional Details: Poster created by Leonetto Cappiello in 1906 for the Maurin Quina brand. Maurin Quina was created in 1884 in Puy en Velay by Auguste Maurin. It is a traditional French aperitif with flavors of black cherry and sweet almond. The poster represents a green devil, echoing the Green Fairy, the name given to absinthe. About Leonetto Cappiello, The Father of Modern Advertising Leonetto Cappiello, born on April 9, 1875, in Livorno, Italy, is considered a pioneer in the world of advertising, often referred to often hailed as the "father of modern advertising." His groundbreaking work in poster design revolutionized the industry and cemented his status as a visionary artist. Cappiello was renowned for his innovative and impactful poster designs, characterized by bold colors, simple forms, strong outlines and a strong focus on the product. His work significantly influenced the development of advertising as an art form. Initially drawn to caricature, Cappiello's true genius blossomed when he shifted his focus to poster art. His innovative approach, marked by bold colors, simple colours, simplified forms, strong outlines and a strong emphasis on product identification, set him apart from his contemporaries. Cappiello’s posters were instantly recognizable, capturing the essence of a product or brand in a single, powerful image. His work significantly influenced the development of advertising as an art form. The artist's career flourished in Paris, where he immersed himself in the vibrant artistic scene and his work spanned various industries: Food and Beverage: Campari, Cinzano, Café Martin, Kub, Chocolat Klaus, Oxo, Maurin Quina Other Products: Parapluie Revel, Poudre de Luzy, Le Nil, Mossant Entertainment: Folies-Bergère, Mistinguett demonstrating his versatility and adaptability as an advertising artist. Cappiello and His Printers Leonetto Cappiello's career as a poster artist spanned from 1900 to the 1930s. He formed a particularly strong partnership with the Vercasson printing house, working closely with them from the late 1890’s until the early 1920s. Following this, Cappiello continued to collaborate with various printing houses while also establishing a significant relationship with the Devambez publishing house. In 1921, he signed an exclusive contract with Devambez that lasted until 1936, a period marked by some of his most iconic poster creations. The combination of Cappiello's artistic vision and the technical expertise of these printers was instrumental in the creation of his enduring body of work. Cappiello's posters not only sold products but also became iconic cultural artifacts, reflecting the spirit of the Belle Époque and the Roaring Twenties and Thirties (Art Deco). Beyond his commercial success, Cappiello was also a skilled painter and illustrator. His artistic talent extended to other mediums, showcasing his versatility as an artist. Leonetto Cappiello passed away in Cannes on February 2, 1942, at the age of 66. His legacy, however, lives on through his enduring posters, which continue to inspire and influence advertising and design to this day.

Creator:
Leonetto Cappiello (Artist)
Dimensions:
Height: 60.63 in (154 cm)Width: 44.89 in (114 cm)Depth: 0.04 in (1 mm)
Style:
Art Nouveau (Of the Period)
Materials and Techniques:
Paper
Place of Origin:
France
Period:
1900-1909
Date of Manufacture:
1906
Condition:
Wear consistent with age and use. This poster is linen backed and mounted on acid free paper.
Seller Location:
SAINT-OUEN-SUR-SEINE, FR
Reference Number:
1stDibs: LU7066238567192

Leonetto CappielloMaurin Quina by Leonetto Cappiello 1906 Original Vintage Poster Green Devil, 1906

$3,800

H 63 in W 47 in

Maurin Quina by Leonetto Cappiello 1906 Original Vintage Poster Green Devil

By Leonetto Cappiello

Located in Boca Raton, FL

This is truly one of the iconic images of vintage poster art. It was created in the early 1900's by the famed artist, Leonetto Cappiello. He ...

Category

Early 1900s Prints and Multiples

Materials

Lithograph

Maurin Quina 1906 French Vintage Alcohol Poster, Leonetto Cappiello

$6,009

H 63 in W 47 in D 0.1 in

Maurin Quina 1906 French Vintage Alcohol Poster, Leonetto Cappiello

Located in Bath, Somerset

One of our favourite new additions. Wonderful original French vintage Maurin Quina alcohol poster from 1906. Stunning imagery. The devilish pixie was designed in 1906 by Leonetto Ca...

Category

20th Century French Posters

Materials

Paper

Monumental Original French Poster Maurin Quina Ley Puy, Great for Winery/ Bar

$8,800

H 149 in W 80 in D 0.13 in

Monumental Original French Poster Maurin Quina Ley Puy, Great for Winery/ Bar

By Leonetto Cappiello

Located in Lambertville, NJ

Maurin Quian Le Puy France poster the largest size ever made. Originally made in three section as the manufacturing process could only make up to a certain size...

Category

Antique Early 1900s French Art Nouveau Posters

Materials

Linen, Paper

Leonetto CappielloOriginal VIntage Leonetto Cappiello Anis Infernal Poster 1905 - RARE, 1905

$21,000

H 63 in W 47.25 in

Original VIntage Leonetto Cappiello Anis Infernal Poster 1905 - RARE

By Leonetto Cappiello

Located in Boca Raton, FL

This dramatic and visually electrifying poster for Anis Infernal by Leonetto Cappiello is a quintessential example of the artist’s ability to fuse bold imagery with unforgettable bra...

Category

Early 1900s More Prints

Materials

Lithograph

Leonetto CappielloOriginal Vintage Leonetto Cappiello Toq Quinquina Poster 1905 - Rare !, 1905

$5,700

H 53.75 in W 39 in

Original Vintage Leonetto Cappiello Toq Quinquina Poster 1905 - Rare !

By Leonetto Cappiello

Located in Boca Raton, FL

This striking poster for “TOG Quinquina” was created by the celebrated Italian-born poster artist Leonetto Cappiello (1875–1942), widely regarded as the father of modern advertising....

Category

Early 1900s More Prints

Materials

Lithograph

Leonetto CappielloOriginal Vintage Leonetto Cappiello Absinthe Gempp Pernod Poster 1903, 1903

$22,500

H 79.75 in W 55.5 in

Original Vintage Leonetto Cappiello Absinthe Gempp Pernod Poster 1903

By Leonetto Cappiello

Located in Boca Raton, FL

This lively Belle Époque poster by Leonetto Cappiello (1875–1942) was created to advertise Absinthe Gempp Pernod of Lunel. A radiant red-haired woman in a flowing blue dress lifts a ...

Category

Early 1900s Prints and Multiples

Materials

Lithograph

Original Antique Drink Advertising Poster Cognac Pellisson Leonetto Cappiello

$3,311

H 47.25 in W 31.89 in D 0.04 in

Original Antique Drink Advertising Poster Cognac Pellisson Leonetto Cappiello

By Leonetto Cappiello

Located in London, GB

Original antique drink advertising poster for Cognac Pellisson by the renowned poster artist Leonetto Cappiello (1875-1942) featuring an iconic colourful image of a person with red h...

Category

Vintage 1910s Italian Posters

Materials

Paper

Original Antique Drink Advertising Poster Vilajuiga Mineral Water Cappiello Art

$2,345

H 55.12 in W 39.38 in D 0.04 in

Original Antique Drink Advertising Poster Vilajuiga Mineral Water Cappiello Art

By Leonetto Cappiello

Located in London, GB

Original antique drink advertising poster for bottled mineral water from Vilajuiga Spain proclaiming its medicinal health benefits - Agua de Vilajuiga / ...

Category

Vintage 1910s French Posters

Materials

Paper

1905 Cognac Pellisson Original Vintage Poster

$2,014

H 46.5 in W 32 in D 0.1 in

1905 Cognac Pellisson Original Vintage Poster

By Leonetto Cappiello

Located in Winchester, GB

One of the most iconic poster designs of the 20th century by one of the most revered poster artists. Founded in 1836 Cognac Pellisson is a French Liquour company that continues to today. Here the poster promoting the brand depicts a woman carrying an oversized barrel of the cognac in typical humour. This beautiful poster for the French brandy...

Category

Antique Early 1900s French Posters

Materials

Paper

Original Antique Alcohol Advertising Poster Bitter Campari Orange Peel Cappiello

$10,351

H 27.56 in W 19.69 in D 0.04 in

Original Antique Alcohol Advertising Poster Bitter Campari Orange Peel Cappiello

By Leonetto Cappiello

Located in London, GB

Original antique alcohol drink advertising poster for the Italian aperitif Bitter Campari featuring an iconic design by the renowned poster artist Leonetto Cappiello (1875-1942) depi...

Category

Vintage 1920s Italian Posters

Materials

Paper

More From This Seller

View All

Leonetto Cappiello, Original Vintage Alcohol Poster, Cognac Pellisson, 1907

By Leonetto Cappiello

Located in SAINT-OUEN-SUR-SEINE, FR

Original Vintage Poster for Cognac Pellisson by Leonetto Cappiello dating from 1907. This is the larger version of the two posters printed by Leonett...

Category

Antique Early 1900s French Belle Époque Posters

Materials

Paper

Misti, Original Belle Epoque Vintage Poster, Quinquina Du Valet Liquor, 1899

By Ferdinand Edouard Ernest Mifliez (Misti)

Located in SAINT-OUEN-SUR-SEINE, FR

Original Belle Epoque Poster-Misti-Quinquina Du Valet-Cocktail, 1899 Original Vintage Poster for Quinquina du Valet liquor by Misti dating from 18...

Category

Antique 19th Century French Belle Époque Posters

Materials

Paper

Leonetto Cappiello, Original Vintage Alcohol Poster, Bitter Campari, Clown, 1921

By Leonetto Cappiello

Located in SAINT-OUEN-SUR-SEINE, FR

Original Vintage Alcohol Poster for Bitter Campari dating from 1921 by Leonetto Cappiello. Artist: Leonetto Cappiello (1875 - 1942) Title: Bitter Campari Date: 1921 Size: 26.8 x 38.6 in / 68 x 98 cm Printer : Les nouvelles affiches Cappiello – Les Ateliers d’art Devambez, 32 Rue Beaujon_Paris Materials and Techniques: Colour lithograph on paper Linen backing: Yes Condition: A (Normally designates a poster in very good condition. Colours are fresh and there is very little or no paper loss. Any imperfections are marginal and unnoticeable). Details: Poster to promote the Campari. A pixie or harlequin...

Category

Antique Early 1900s French Belle Époque Posters

Materials

Paper

Original Belle Epoque Poster-Au-Olle-Banyuls Trilles Quinquina-Alcool, 1910

By Marcellin Auzolle

Located in SAINT-OUEN-SUR-SEINE, FR

Original Belle Epoque Poster-Au-Olle-Banyuls Trilles Quinquina-Alcool, 1910 On the poster, a woman holds a glass of cinchona in her hand. Her ha...

Category

20th Century French Art Nouveau Posters

Materials

Paper

Cappiello, Original Vintage Poster, Cachou Lajaunie, Candy, Feather, Smoke, 1920

By Leonetto Cappiello

Located in SAINT-OUEN-SUR-SEINE, FR

Poster for the promotion of Cachou Lajaunie created by Cappiello in 1920. Artist: Leonetto Cappiello (1875 - 1942) Title: Cachou Lajaunie Date: 1920 Size: 38.8 x 56.7 in / 98.5 x 1...

Category

Vintage 1920s French Art Deco Posters

Materials

Paper

Leonetto Cappiello, Vintage Poster, Thermogene, Cough, Devil, Clown, 1940

By Leonetto Cappiello

Located in SAINT-OUEN-SUR-SEINE, FR

Original Vintage Poster for Chest Rub Thermogene dating from 1940 by Leonetto Cappiello. Artist: Leonetto Cappiello (1875 - 1942) Title: Le Thermogène Date: 1940 Size: 28.6 x 38.4 in / 79,6 X 120 cm Printer : DEHON & Cie. Valenciennes_Paris Materials and Techniques: Colour lithograph on paper Linen backing: Yes Condition: A (Normally designates a poster in very good condition. Colours are fresh and there is very little or no paper loss. Any imperfections are marginal and unnoticeable). Details: Poster for the promotion of Thermogene, a medical product that creates heat. "The Thermogene generates heat and fights: coughs, rheumatism, side points etc ..." This poster is a 1940 reissue from the original 1909 poster...

Category