Greek silversmith Sotirios Voulgaris arrived in Rome in 1881 and set up his own shop there in 1884, calling it Bulgari, an Italianization of his last name (in the brand's logo, it's styled BVLGARI, using the classical Latin alphabet in a nod to ancient Roman culture). In 1905, he opened the company’s flagship boutique on Rome’s Via dei Condotti. Since then, Bulgari has looked to Rome as a source of reference for its fanciful and decidedly romantic designs for necklaces, bracelets, earrings and other accessories.
Although the iconic jewelry house found success with its silverwork and Art Deco designs, popular through the 1920s, Bulgari’s signature style — bold, often using yellow gold embellished with big colorful gemstones — began to emerge when Sotirios’s sons inherited the business, in 1932.
The brand truly hit its stride in the dolce vita era of the 1950s and ’60s, when the founder’s grandsons Paolo, Gianni and Nicola Bulgari decisively departed from demure traditional styles to develop the house’s exuberant multi-gem looks, attracting celebrity collectors like Elizabeth Taylor.
In the 1940s, Bulgari debuted perhaps its most famous design, the Serpenti bracelet watch. The piece’s snakelike coils were made possible by the tubogas jewelry technique, which links a flexible series of thin horizontal bands. Both the sleek, modern tubogas construction and the sinuous snake motif continue to be synonymous with the Bulgari brand.
On 1stDibs, the collection of vintage Bulgari jewelry includes rings, pendant necklaces, watches and other accessories.
BULGARI B.Zero1 18k White Gold Diamond Bangle Bracelet, 1.27ct, Small
By Bulgari
Located in PARIS, FR
BVLGARI B.Zero1 bangle bracelet in 18k white gold and diamonds. Original price: €19,100. Condition: like new. Size: small. Wrist circumference: 6 inches. Width: 0.7 cm. Thickness: 0...
Diamond, 18k Gold, White Gold
Bvlgari Parentesi Collection 18K White Gold Bangle Bracelet, Size 18
By Bulgari
Located in Guangzhou, CN
Bvlgari Parentesi Collection White Gold Bangle, Size 18.Extremely rare on the market, purchased in 2013.Vintage model without serial number.
White Gold
BULGARI B.Zero1 bracelet in white gold and diamonds
By Bulgari
Located in PARIS, FR
BVLGARI B.Zero1 bangle bracelet in 18k white gold and diamonds. Original price: €19,100. Condition: like new. Size: small. Wrist circumference: 6 inches. Width: 0.7 cm. Thickness: 0...
Diamond, 18k Gold, White Gold
Bulgari Serpenti Diamond 18K White Gold Bangle Bracelet Size 15
By Bulgari
Located in Tysons, VA
Description: An iconic Serpenti bangle bracelet by Bulgari, exquisitely crafted in solid 18K white gold. This elegant piece features the Maison's legendary serpent design adorned wit...
Diamond, White Gold, 18k Gold
Bulgari 18K White Gold Diamond Pave Cuff/Bangle Bracelet
By Bulgari
Located in Philadelphia, PA
This sophisticated Bvlgari cuff bracelet, is a wide, flexible white gold band lavishly covered in pavé-set diamonds that create a stunning chevron or geometric lattice pattern. Feat...
Diamond, 18k Gold, White Gold
Bulgari B.zero1 18K Yellow Gold and Stainless Steel Oval Hinged Bangle Bracelet
By Bulgari
Located in Aventura, FL
Bulgari 18k Yellow Gold and Steel Hinged Bangle from the B.Zero1 Series. The shaped Bangle with Steel Edges and 18k Yellow Gold in Between Bvlgari Is Engraved on the Top & Bottom...
Yellow Gold, Steel, Stainless Steel
BVLGARI B.Zero1 18K White Gold 3-Band Ring
By Bulgari
Located in New York, NY
This BVLGARI B.Zero1 ring is a highly recognizable and collectible designer piece, celebrated for its bold architectural form and unmistakable modern Italian style. The B.Zero1 colle...
18k Gold, White Gold
Bvlgari White Gold Diamond Divas' Dream Bracelet 355625
By Bulgari
Located in Mayfair, London, London
An elegant 18k white gold Bvlgari diamond bracelet from the Divas' Dream collection. The cuff style bracelet has a fan-shaped motif with 18 ro...
Diamond, 18k Gold, White Gold
$85,600Sale Price|20% Off
Bvlgari Serpenti Viper 18K White Gold Diamond Bracelet 2.80 Carats
By Bulgari
Located in Chicago, IL
An iconic Bvlgari “Serpenti Viper” bracelet, exquisitely crafted in 18 karat white gold and set with approximately 2.80 carats of brilliant-cut diamonds. This striking design reinter...
Diamond, White Gold
Bvlgari Serpenti Viper 18K White Gold Diamond Bracelet
By Bulgari
Located in Southampton, PA
Wrap your wrist with sinuous elegance with this Bvlgari Viper bracelet. The coiled design, geometric pattern, and glamorous diamond embellishment capture the allure of the serpent. E...
Diamond, 18k Gold, White Gold
Jewelry historian Vanessa Cron combed 1stDibs and selected some dazzling pieces with timeless appeal.
From Elizabeth Taylor to Zendaya, the Serpenti has been the accessory of choice for generations of it girls.
