Greek silversmith Sotirios Voulgaris arrived in Rome in 1881 and set up his own shop there in 1884, calling it Bulgari, an Italianization of his last name (in the brand's logo, it's styled BVLGARI, using the classical Latin alphabet in a nod to ancient Roman culture). In 1905, he opened the company’s flagship boutique on Rome’s Via dei Condotti. Since then, Bulgari has looked to Rome as a source of reference for its fanciful and decidedly romantic designs for necklaces, bracelets, earrings and other accessories.
Although the iconic jewelry house found success with its silverwork and Art Deco designs, popular through the 1920s, Bulgari’s signature style — bold, often using yellow gold embellished with big colorful gemstones — began to emerge when Sotirios’s sons inherited the business, in 1932.
The brand truly hit its stride in the dolce vita era of the 1950s and ’60s, when the founder’s grandsons Paolo, Gianni and Nicola Bulgari decisively departed from demure traditional styles to develop the house’s exuberant multi-gem looks, attracting celebrity collectors like Elizabeth Taylor.
In the 1940s, Bulgari debuted perhaps its most famous design, the Serpenti bracelet watch. The piece’s snakelike coils were made possible by the tubogas jewelry technique, which links a flexible series of thin horizontal bands. Both the sleek, modern tubogas construction and the sinuous snake motif continue to be synonymous with the Bulgari brand.
On 1stDibs, the collection of vintage Bulgari jewelry includes rings, pendant necklaces, watches and other accessories.
Bulgari Serpenti Viper Slim Necklace With Full Pave Diamonds 18K White Gold
By Bulgari
Located in Aventura, FL
Bulgari Serpenti Viper slim necklace in 18 kt white gold, set with full pavé diamonds. In a tribute to its spirit animal, Bvlgari captures the power of seduction in this Serpenti Vip...
Diamond, White Gold
Bulgari Serpenti Viper Necklace With Full Pave Diamonds 18K White Gold
By Bulgari
Located in Aventura, FL
With its signature blend of pure aesthetics, enveloping shapes and charismatic flair, the Serpenti Viper 18 kt white gold necklace with full pavé diamonds is an essential interpretat...
Diamond, Gold, 18k Gold, White Gold
Bvlgari Serpenti 18K White Gold 14.03ct Diamond Necklace BV18-051926
By Bulgari
Located in Southampton, PA
This Bvlgari Serpenti necklace is incredibly chic. Elegant enough for even your most special occasions, trapezoidal step-cut Diamonds with a total weight of 14.03 carats make it simp...
Diamond, 18k Gold, White Gold
Bulgari Diamond Serpenti Necklace in 18kt White Gold
By Bulgari
Located in New York, NY
Carat Weight: Approximately 75.50 carats Color/Clarity: D-F color, VVS-VS clarity Size: Approximately 16 inches (40.64 cm) Creator: Bulgari Metal: 18k white gold Weight: 171.60 grams...
Diamond, White Gold
Bulgari Serpenti Viper Necklace 18K White Gold 0.63ct Full Pave Diamond Pendant
By Bulgari
Located in Aventura, FL
Bvlgari Serpenti Viper 18 kt white gold pendant necklace set with full pavé diamonds. With its signature blend of pure aesthetics, enveloping shapes, and charismatic flair, the Serpe...
Diamond, 18k Gold, White Gold
Bulgari Diamond Necklace in 18K Gold Art Deco aesthetic Elysium Collection
By Bulgari
Located in Dallas, TX
Exceptionally stylish Bulgari diamond necklace from Elysium collection showcasing 8 carats of fine white diamonds set in 18 karat gold. The ne...
Diamond, White Diamond, 18k Gold, White Gold, Gold
$148,000Sale Price|20% Off
Bvlgari Divas Dream Diamond Long Pendant Necklace 18K White Gold Fan Motif
By Bulgari
Located in Chicago, IL
An elegant and highly recognizable Bvlgari Divas' Dream necklace, masterfully crafted in 18K white gold and fully set with shimmering diamonds. The design reflects the maison’s iconi...
Diamond, White Gold, 18k Gold
Vintage Bulgari Astrale Cerch Diamond Necklace in White Gold
By Bulgari
Located in London, England
A beautiful vintage Bulgari Astrale Cerchi diamond necklace set in 18k white gold.
The necklace features circular openwork motifs set with round brilliant-cut diamonds, formin...
Diamond, 18k Gold, White Gold
Boucheron Serpent Bohème Full Pavé Diamond Necklace in 18K White Gold
Located in Guangzhou, CN
Boucheron Serpent Bohème Teardrop Necklace in 18K White Gold A timeless icon from the legendary French luxury house Boucheron, featuring the brand’s signature teardrop design (symbo...
White Gold
Bvlgari Serpenti Tubogas 18K Rose Gold and Pavé Diamond Snake Collar Necklace
By Bulgari
Located in Guangzhou, CN
A mesmerizing and instantly recognizable masterpiece from the legendary Italian luxury house, Bvlgari. Hailing from the iconic Serpenti Tubogas Collection, this collar necklace beaut...
Vivid Diamonds 39.22 Carat Diamond Riviera Necklace
By Vivid Diamonds
Located in Miami, FL
This marvelous diamond Riviera necklace, expertly crafted in platinum, showcases 73 sensational round brilliant cut diamonds weighing approximately 39.22 carats total, G-H color, VS1...
Diamond, Platinum
Vivid Diamonds 11.02 Carat Diamond Riviera Necklace
By Vivid Diamonds
Located in Miami, FL
Vivid Diamonds diamond Riviera Necklace crafted in 14 Karat White Gold, showcasing 161 round brilliant cut diamonds weighing 11.02 carats, G-H color, SI clarity. Each diamond was car...
Diamond, 14k Gold, White Gold
Vivid Diamonds GIA Certified 32 Carat Straight Line Diamond Necklace
By Vivid Diamonds
Located in Miami, FL
Sensational Vivid Diamonds Straight Line diamond tennis necklace crafted in platinum, showcasing 80 spectacular GIA certified round brilliant cut diamonds weighing 32 carats total, F...
Diamond, Platinum
80.81 Carat GIA Certified Fancy Intense Yellow and White Diamond Necklace
By Vivid Diamonds
Located in Miami, FL
Sensational diamond necklace finely crafted in Platinum and 18 karat yellow gold, featuring Fancy Intense yellow diamonds and white diamonds weighing approximately 80.81 carats total...
White Diamond, Yellow Diamond, 18k Gold, Yellow Gold, Platinum
Vivid Diamonds 28 Carat Diamond Straight Line Tennis Necklace
By Vivid Diamonds
Located in Miami, FL
Exquisite Vivid Diamonds Straight Line diamond tennis necklace crafted in Platinum, showcasing 107 round brilliant cut diamonds weighing 28 carats, D-E color, VS2-SI1 Clarity. Each d...
Diamond, Platinum
Vivid Diamonds 119.13 Carat Diamond Bib Necklace
By Vivid Diamonds
Located in Miami, FL
Emerging from the esteemed House of Vivid Diamonds is an unparalleled masterpiece of jewelry craftsmanship—a necklace that exudes sheer opulence and elegance. This extraordinary crea...
Diamond, Platinum
Jewelry historian Vanessa Cron combed 1stDibs and selected some dazzling pieces with timeless appeal.
From Elizabeth Taylor to Zendaya, the Serpenti has been the accessory of choice for generations of it girls.
